Dave Bevan
I help established businesses turn their website into a revenue-generating asset (strategy-led branding & conversion-focused design)
A profile rebuilt to speak to established business owners, leading with the website problem they already know they have and the proof that Dave solves it.
After
The Challenge
Dave's profile was built around what he does rather than the problem his clients are trying to solve. The headline read like a job description, the banner carried no proof of the businesses he has helped, and there was nothing on the first screen that gave an established business owner a reason to click through or start a conversation.
What We Did
Rebuilt the banner as a single, visual argument: previous website work shown side by side, a 'helped 200+ with their online presence' badge, a direct question aimed at the ideal client, client logos under the banner, and a clear contact button. Rewrote the headline so it states the outcome rather than the service, moving from what Dave does to what a client gets. Tightened the About section to open with the commercial problem, followed by the strategy-led branding and conversion-focused design work that fixes it, and kept the company page and personal profile aligned so the same message carries across both.
The Results
A profile that now leads with a question its ideal client recognises, backs it up with a 'helped 200+ with their online presence' proof point and visible client logos, and gives a clear route to a conversation from the banner. The headline and banner now tell the same story, so the website and branding work Dave sells is immediately understood.